Privacy Policy
Last updated: December 29, 2025
Emphaso (“we”, “our”, “us”) operates this website and online store, selling to customers in the United Kingdom, while being headquartered in Brazil. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, interact with, or make a purchase through our website (the “Services”).
Emphaso operates as an online-only e-commerce. For the purposes of applicable data protection laws, Emphaso is the data controller of your personal information.
This website is operated by DESTAQUE E-COMMERCE LTDA, CNPJ 63.236.867/0001-60, based in Brazil.
All personal data is processed in compliance with the Brazilian General Data Protection Law
(LGPD – Law No. 13.709/2018).
By using our Services, you acknowledge that you have read and understood this Privacy Policy.
1. Personal Information We Collect
We collect personal information that identifies, relates to, or can reasonably be linked to you. This may include:
Information you provide directly
Name
Billing and shipping address
Email address
Phone number
Payment and transaction details (processed securely by third-party payment providers)
Account login details
Communications with us (e.g. customer support emails)
Information collected automatically
IP address
Device, browser and network information
Usage data (pages viewed, interactions, timestamps)
Cookies and similar tracking technologies
Information from third parties
Payment processors
Shipping and logistics providers
Advertising and analytics partners (such as Google and Meta)
Shopify, our ecommerce platform provider
2. How We Use Your Personal Information
We use your personal information to:
Process and fulfil orders
Deliver products and manage shipping
Process payments and prevent fraud
Provide customer support
Communicate with you about your orders or account
Improve and optimise our website and services
Comply with legal and regulatory obligations
Send marketing communications (where permitted)
Deliver relevant advertising and measure ad performance
3. Legal Bases for Processing (UK GDPR)
Under UK data protection law, we process your personal information on the following legal bases:
Contractual necessity – to fulfil your order, process payments, deliver products and provide customer support
Legal obligation – to comply with accounting, tax and consumer protection laws
Legitimate interests – to improve our services, ensure website security, prevent fraud and promote our business, where these interests do not override your rights
Consent – for marketing communications, cookies and personalised advertising, where required by law
4. Marketing Communications
We may send you marketing emails if:
You have given consent, or
You have purchased from us and marketing is permitted under “soft opt-in” rules
You can unsubscribe from marketing communications at any time by:
Clicking the unsubscribe link in our emails, or
Contacting us at contact@emphaso.com
Unsubscribing from marketing will not affect transactional or service-related emails.
5. Cookies & Advertising Technologies
We use cookies and similar technologies to:
Operate the website
Analyse traffic and performance
Personalise content
Deliver and measure advertising
These may include:
Essential cookies (required for site functionality)
Analytics cookies (e.g. Google Analytics)
Advertising cookies (e.g. Google Ads, Meta/Facebook Pixel)
Where required by law, we request your consent before placing non-essential cookies.
You can manage or withdraw your cookie consent at any time via your browser settings or our cookie management tools.
6. How We Share Personal Information
We may share your personal information with:
Shopify, which hosts our online store
Payment processors and fraud prevention services
Shipping and logistics partners
IT, analytics and marketing service providers
Advertising partners (such as Google and Meta), where permitted by law
Legal or regulatory authorities, when required
All third parties process your data in accordance with applicable data protection laws.
7. International Data Transfers
Your personal information may be transferred outside the United Kingdom.
Where such transfers occur, we rely on:
UK-approved Standard Contractual Clauses, or
Transfers to countries recognised as providing an adequate level of data protection
8. Data Security & Retention
We take reasonable technical and organisational measures to protect your personal information. However, no system is completely secure.
We retain personal information only for as long as necessary to:
Provide our Services
Comply with legal obligations
Resolve disputes
Enforce agreements
9. Children’s Data
Our Services are not intended for children under the age of 16, and we do not knowingly collect personal information from children under this age.
If you believe a child has provided us with personal information, please contact us